OUR COMMITMENT TO
A BRIGHTER TOMORROW
Earth needs our help. Single-use plastic is polluting the environment. Water resources are limited, and global temperatures are rising faster than ever.
We’re chill about a lot of things, but this is not one of them.
That’s why we are committing to making beer more sustainable, to help earth keep its chill.
There's no quick fix; we are on a journey that focuses on three key areas—packaging, water and climate—to help get us closer to a more chill tomorrow.
OUR PROMISE TO THE ENVIRONMENT
Molson Coors target completion for all goals: 2016–2025.
- By 2025, ensure consumer-facing packaging is 100% reusable, recyclable or compostable and that all plastic packaging is made from at least 30% recycled content.
- In 2022, we started replacing all our plastic rings with a new 100% recyclable six-pack. The nearly $85 million capital investment will eliminate six-pack plastic rings from all packaging across Molson Coors’ North American brands, making Coors Light the largest beer brand in North America to take that initiative. The new packaging will begin rolling out at the end of 2022, and the full conversion will be complete by the end of 2025.
- By 2025 grow Coors barley with 10% less water than in 2016.
- By 2025 brew our beer with 22% less water than in 2016.
- Boost water availability in stressed watersheds and restore 3.5 billion gallons of water (2014-2025).
- By 2025 cut CO2 emissions by 50% in direct operations and 20% across our value chain compared to 2016 levels.
THE PLASTIC-FREE FUTURE MART
To celebrate our plastic-free commitment, we opened the pop-up plastic-free concept store, made from 100% sustainable (plastic-free, fully recyclable and reusable) materials, including brewery scraps. The store represents our hope for the future: a world that’s 100% free from single-use plastic.
MEET OUR NEW PLASTIC-FREE SIX-PACK
Available in select markets starting at the end of 2022
Around 91% of the 8.3 billion metric tons of plastic ever produced since the early 1950s has not been recycled. The vast majority is accumulating in landfills, littering the natural environment and contributing to climate change. National Geographic
That’s why we are committing to making changes. In 2022, we started replacing all our plastic rings for a new 100% recyclable six-pack. The nearly $85 million capital investment will eliminate six-pack plastic rings from all packaging across Molson Coors’ North American brands by 2025, making Coors Light the largest beer brand in North America to take that initiative.
By 2025, this revolutionary move will eliminate 1.7 million pounds of plastic from the environment—400,000 pounds of which will be from Coors Light packaging—every year. That’s the weight of 2500 kegs of beer!
THAT’S 2500 KEGS OF BEER!
SUSTAINABILITY IS IN OUR DNA
In 1959, Bill Coors pioneered the two-piece recyclable aluminum can, a move that revolutionized the beverage industry.
While the economics didn't necessarily make sense because there was no nationwide recycling system at the time, Coors spent nearly $10 million to develop recyclable cans and another $100,000 a month to produce them. Coors then actively encouraged other beverage companies to embrace the recyclable can.
In the early ’70s, Coors introduced the first nationwide recycling program, Cash for Cans, which kicked off aluminum recycling in America.
In 1990, the company became the first brewer to recycle more cans than it produced, when its recycling rate hit 107%.
We save ~64 million pounds of new aluminum from being produced every year in the US by using recycled aluminum. That’s enough to make 3.6 million bicycles – one for every person in Chicago and San Francisco.
Since 2009, our breweries have been committed to achieving zero waste to landfill, recycling wastes by turning spent barley into cattle feed and yeast into pet food. Now all our major Coors Light breweries are zero waste to landfill, meaning that no matter how much beer we produce, more than 99.5% of waste gets reused, recycled or turned into energy.
Since 2016, we’ve reduced our carbon footprint in the US by nearly 30%, saving more than 1.6 million metric tons of CO2e.
We’ve also reduced the amount of water used in our processes, saving 1.3 billion gallons of water in the US since 2016 – the equivalent of roughly 2,200 Olympic-sized swimming pools.
Bill Coors pioneered the recyclable can in the 1950s.
A Coors billboard encouraging consumers to recycle in the 1970’s.